NAR Designations and Certifications
Since 2001, the National Association of REALTORS® has offered professional development courses to NAR members. These courses are available online, and tackle relevant business ideas, topics and trends affecting the market, and reward students with over 12 designations and certifications specific to the topic(s) addressed. Many of these designations and certifications can now be used for continuing education credit in local real estate license requirements.
Why Professional Development?
The real estate market is always changing. Buyers and sellers have different needs, green home trends and technologies are constantly evolving, and more and more business is conducted online. To stay at the forefront of what’s next, and leverage these changes to increase your business, continuing your education is essential.
Take an individual course to learn how to use online technologies to best promote your business. At REALTOR® University, we believe that you should never stop learning and never stop growing. We have made it our mission to offer you the programs, courses and resources to help you do just that.
Accredited Buyer’s Representative / ABR®
Becoming skilled at buyer representation will help REALTORS® change the way they do business and cater to clients at every stage in the home buying process. An Accredited Buyer’s Representative (ABR®) will gain a unique understanding of home buyer’s needs and how to best serve them, specialized information to stay on top of home buying issues and trends, and exclusive resources to share with your clients and give you even more of a competitive edge.
Earning the ABR® Designation has never been easier. The 2-day core course can be completed online or in class, and there are over 16 elective courses to choose from. Get the advantage you’ve been looking for with the ABR® designation.
Accredited Land Consultant / ALCsm
The REALTORS® Land Institute confers its prestigious Accredited Land Consultant (ALC) Designation to only the best land professionals in the business. To qualify for the ALC designation, a land specialist must complete the organization’s rigorous LANDU education program and demonstrate a proven track record in experience and success.
The REALTORS® Land Institute is the leading membership organization for land specialists involved in brokerage, sales, consulting, appraisal, development, site selection, marketing, and management of a large range of land property, such as agricultural land; ranches; recreational land; hunting property; timberland; underdeveloped tracts of land; and special purpose properties.
Certified International Property Specialist / CIPS®
The Certified International Property Specialist Network (CIPS Network) comprises 2,500 real estate professionals from 50 countries and is the specialty membership group for global business practitioners of the National Association of REALTORS®. The CIPS® designation prepares REALTORS® to service the growing international market in their local community by focusing on culture, exchange rates, investment trends, and legal issues.
Certified Residential Specialist® / CRS®
The Council of Residential Specialists has over a thirty-year legacy of giving residential real estate professionals the tools they need to be successful in any market. CRS delivers the education, resources and connections agents need to achieve their goals. Beyond the referral network, the high-caliber online and classroom courses and the benefits of membership, earning the CRS Designation is really about learning proven methods for making more money. Find out how you can get on the proven path to success today.
NAR’s Green Designation / GREEN
The National Association of REALTORS® created NAR’s Green Designation to provide ongoing education, resources and tools so that real estate practitioners can successfully seek out, understand, and market properties with green features. Register to take the new, completely residential-focused NAR Green Designation. The innovative program offers specific themes, ranging from sustainability, green building science and business applications. Green your practice, and your bottom line.
Presented by The Green REsource Council
Established by the National Association of REALTORS® (NAR), the Green REsource Council serves real estate professionals by providing comprehensive training and access to cutting-edge resources and tools as well as promoting green excellence, leadership, and consumer awareness within and across multiple real estate disciplines. Practitioners who complete the 3-day program are awarded NAR’s Green Designation, the only green training program recognized by NAR. For information on NAR’s Green Designation, e-mail email@example.com, call 800/498-9422, or visit www.GreenREsourceCouncil.org.
Seniors Real Estate Specialist®, SRES®
The SRES® Designation program educates REALTORS® on how to profitably and ethically serve the real estate needs of the fastest growing market in real estate, clients age 50+. By earning the SRES® designation, you gain access to valuable member benefits, useful resources, and networking opportunities across the U.S. and Canada to help you in your business.
At Home With Diversity / AHWD®
A ground-breaking professional education initiative designed to provide America’s real estate professionals with training and tools to expand their business as well as home ownership opportunities for more Americans. AHWD certification relays to the public that those certified have been professionally trained in and are sensitive to a wide range of cultural issues inviting a wider volume of business from a greater variety of cultures.
Presented by the NATIONAL ASSOCIATION OF REALTORS®
For more information on this course and its business principles, please contact firstname.lastname@example.org, 800-874-6500 ext. 8393, or visit At Home With Diversity.
Broker Price Opinion Resource (BPOR)
With the changing real estate landscape and the increased use of broker price opinions (BPOs) by market participants, the BPO Resource certification provides REALTORS® with knowledge and skills to reduce risk, increase opportunities, and create professional BPOs. The one-day core course, “BPOs: The Agent’s Role in Property Valuation,” explores the multiple uses of BPOs, how they can and cannot be used, and how to filter and select comparables. Upon completion of the core course, members will need to take a free webinar and pay a one-time fee to earn the BPOR certification. Members who earn the BPOR certification will be eligible to receive BPO orders.
NAR’s e-PRO® Certification Program teaches you to use cutting-edge technologies and digital initiatives to link up with today’s savvy real estate consumer. Course topics for Day 1 include the changing market, creating an online presence and reputation management. Day 2 provides hands-on discovery of business tech tools, such as an e-strategy, micro-blogging and NAR resources. Students will be awarded the e-PRO®certification upon completion of both days.
Military Relocation Professional / MRP
NAR’s Military Relocation Professional certification focuses on educating real estate professionals about working with current and former military service members to find housing solutions that best suit their needs and take full advantage of military benefits and support.
Resort & Second-Home Property Specialist / RSPS
RSPS certification is offered by NAR Resort for resort and second-home professionals around the world. REALTORS® who facilitate the buying, selling, or management of properties for investment, development, retirement, or second homes in a resort, recreational and/or vacation destination are involved in this market niche.
Short Sales & Foreclosure Resource / SFR®
For many real estate professionals, short sales and foreclosures are the new “traditional” real estate transaction. Knowing how to help sellers maneuver the complexities of short sales as well as help buyers pursue short sale and foreclosure opportunities are not merely good skills to have in today’s market — they are critical. And while short sales and foreclosures are not for the faint of heart, agents with the proper tools and training can use these specialty areas to build their business for the long term. REALTORS® with the SFR® certification can be a trusted resource for short sales and foreclosures. Your ability to close short sales and foreclosures depends in part on your confidence in seeing these transactions through. Begin building your confidence today with SFR®!